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UJ Diploma in Marketing

The UJ Diploma in Marketing prepares students for a career in the field of Marketing. This qualification offers both theoretical and vocational training, and students are exposed to important theoretical marketing principles and equipped with practical marketing skills. Upon completion of this qualification, students have the relevant knowledge and practical skills required by the Marketing sector and are therefore well prepared to pursue one of the many career opportunities that the Marketing field has to offer.

Click to APPLY NOW for the Diploma Marketing

Application closing date30 September every year
Duration of study3 years, full-time only
Campus the qualification is based onUJ, Bunting Road Campus (APB)
Contact details

Ms Sadie Buys (secretary)

011 559 1414

sadieb@uj.ac.za

Entry requirements Diploma in Marketing:

Admission Point Score (APS) of 22* or higher with Mathematics OR 24* or higher with Mathematical Literacy OR a Higher Certificate in Marketing and Sales offered by the Department will be considered.

* Meeting the admission criteria does not guarantee acceptance into the course.

How do I calculate my APS to see if I qualify for the Diploma in Marketing?

You can use the table below. Allocate the relevant point matching your result obtained for each of your six best modules (EXCLUDING Life Orientation) and then simply tally all the points to obtain the total score, which represents your APS.


UJ APS calculation.jpg

How long does it take to complete the Diploma in Marketing?

3 Years.

Can I study for the Diploma in Marketing part time?

Unfortunately not. This is a full-time qualification.

What are the costs for the Diploma in Marketing?

The University of Johannesburg’s Student Finance page contains all the information regarding the UJ study fees you can expect to pay, as well as bursary opportunities and details about the National Student Financial Aid Scheme (NSFAS). You can access this page by clicking on UJ Student finance here.

Are you a top performer with very good matric final results?

You may qualify to become a UJ Orange Carpet Candidate! The University’s Orange Carpet Rewards Programme is about rewarding excellence and embracing accomplishment. You can qualify for some excellent rewards and different merit bursaries. Click here to find out more: UJ Orange Carpet Rewards Programme

Career opportunities with the Diploma in Marketing:

Uj Marketing Computer Screen Image 300x227

The following is a list of only some of the different career opportunities with a Diploma in Marketing that you can pursue:

  • Advertising
  • Brand Management
  • Customer Relationship Management
  • Marketing Manager
  • Marketing Researcher
  • Customer Services
  • Marketing Consulting
  • Media Planning
  • Sales Manager

What modules are offered on the Diploma in Marketing?

MODULES – UJ DIPLOMA IN MARKETING
YEAR 1
• Marketing 1A & 1B (Introduction to the principles of Marketing)
• Applied Accounting Skills 1A & 1B
• English A & B
• Business Management 1A & 1B
• End-user Computing 1A & 1B
YEAR 2
• Marketing 2A (Services Marketing) & 2B (B2B Marketing)
• Personal Selling 1A & 1B
• Consumer Behaviour A & B
• Quantitative Techniques A & B
YEAR 3
• Marketing 3A (Strategic Marketing) & 3B (Marketing plan development – practical)
• Sales Management 3A & B
• Marketing Communications A & B
• Marketing Research 3A & 3B

How do I apply for the Diploma in Marketing?

All UJ applications are processed online. Once you are ready to apply for the Diploma in Marketing you can access the application page here: Apply to study at UJ

Further studies:

Upon completion of the Diploma in Marketing, students can apply for the Advanced Diploma in Marketing (previously known as BTech Marketing). Students who successfully completed the Advanced Diploma in Marketing with promising grades may apply for the Department’s flagship programme – the BCom (Hons) in Marketing Management.

Frequently asked questions about Marketing and Marketing qualifications

Find answers to some frequently asked questions like Why study marketing? What do marketers earn? Is Marketing the right career for me? What is the difference between the Marketing Diploma and the Marketing BCom degrees? at the following link: FAQs – Why study marketing?

Keep the information from this page when you go offline by downloading the UJ Diploma in Marketing course brochure below:

UJ Diploma Marketing Brochure

UJ Diploma in Retail Business Management

The Diploma in Retail Business Management equips students with the important foundational knowledge of the workings of the Retail sector, as well as the latest trends and developments in Retail. The Retail sector is incredibly large and acts as an important contributor to the South African economy – providing employment to many South Africans. The sector is also very diverse, which means that a qualification in Retail can provide graduates with numerous different career opportunities and future growth prospects. To be successful in retailing, graduates need to demonstrate high energy levels, exceptional people skills and entrepreneurial qualities.

Upon completion of this qualification, students should be willing to start at store level and work towards management – this is essential in order to understand the overall functioning of the retail environment and business. Retailing often provides flexible working hours, however it may often demand extra time from those individuals who deal directly with customers (when working at store level). The modules offered in this Diploma cover a broad spectrum of disciplines applied within the retail industry today and best prepares the graduate to enter into junior to middle management positions.

Click to APPLY NOW for the UJ Diploma Retail Business Management

 

Application closing date30 September every year
Duration of study3 years, full-time only
Campus the qualification is based onUJ, Bunting Road Campus (APB)
Contact details

Nhlabathi Mthobisi

011 559 1252

mthobisin@uj.ac.za

 

Entry requirements Diploma in Retail Business Management:

Only applicants with an Admission Point Score (APS) of 22* or higher with Mathematics OR 24* or higher with Mathematical Literacy will be considered.

* Meeting the admission criteria does not guarantee acceptance into the course.

How do I calculate my APS to see if I qualify for the Diploma in Retail Business Management?

You can use the table below. Allocate the relevant point matching your result obtained for each of your six best modules (EXCLUDING Life Orientation) and then simply tally all the points to obtain the total score, which represents your APS.

Uj Marketing Aps Calculation
UJ Marketing APS calculation

How long does it take to complete the Diploma in Retail Business Management?

3 Years.

Can I study for the Diploma in Retail Business Management part-time?

Unfortunately not. This is a full-time qualification.

What are the costs for the Diploma in Retail Business Management?

The University of Johannesburg’s Student Finance page contains all the information regarding the UJ study fees you can expect to pay, as well as bursary opportunities and details about the National Student Financial Aid Scheme (NSFAS). You can access this page by clicking on UJ Student finance here.

Are you a top performer with very good matric final results?

You may qualify to become a UJ Orange Carpet Candidate! The University’s Orange Carpet Rewards Programme is about rewarding excellence and embracing accomplishment. You can qualify for some excellent rewards and different merit bursaries. Click here to find out more: UJ Orange Carpet Rewards Programme

Career opportunities with the Diploma in Retail Business Management:

Uj Marketing Tech Images

The following is a list of only some of the different career opportunities with a Diploma in Retail Business Management that you can pursue:

  • Buyers
  • Store Managers
  • Layout specialists
  • Visual merchandisers
  • Product category managers
  • Sales managers
  • Service retailing
  • Advertising and sales promotion
  • Customer experience leaders
  • Director of customer analytics
  • Retail software developers
  • Start your own business

What modules are offered on the Diploma in Retail Business Management?

MODULES – UJ DIPLOMA IN RETAIL BUSINESS MANAGEMENT
YEAR 1
Applied Accountancy skills
Business Management 1
End-user computing
English
Retailing 1
YEAR 2
Business Management 2
Consumer Behaviour
Personal Selling
Retailing 2
YEAR 3
Business Law
Business Management 3
Labour relations and Law
Logistics
Retailing 3

How do I apply for the Diploma in Retail Business Management?

All UJ applications are processed online. Once you are ready to apply for the Diploma in Retail Business Management you can access the application page here: Apply to study at UJ

Further studies:

Upon completion of the Diploma in Retail Business Management, students can apply for the Advanced Diploma in Retailing. Students who successfully completed the Advanced Diploma in Retailing with promising grades may apply for the Department’s flagship programme – the BCom (Hons) in Marketing Management (NQF level 8) or the Postgraduate Diploma in Strategic Retailing (NQF level 8).

Frequently asked questions about Retail and Retailing qualifications:

Find answers to some frequently asked questions like
Why study retailing?
What can you earn with a retail qualification?
Is Retail the right career for me? What is the difference between a Diploma and a degree? at the following link:
FAQs – Why study retailing?

Keep the information from this page when you go offline by downloading the UJ Diploma in Retail Business Management course brochure below:

UJ Marketing Diploma in Retail Business Management

Attention BCom Marketing Management First Years! Download you first year seminar (28 – 30 January 2020) schedule here:

BCom Marketing Management 2020 First year seminar schedule

This exciting qualification provides students with the necessary knowledge and skills to become competent business managers and specialists in the field of marketing. Students acquire the skills necessary to be able to conduct research and to analyse and interpret data to obtain insights that allows them to identify and effectively satisfy consumer needs and demands for products and/or services. Students are also equipped with the knowledge to develop marketing strategies that identifies and guides the optimal delivery of customer value, and are taught to effectively use both traditional and digital marketing communications platforms to effectively reach customers and convey their product and/or service offerings’ value. While attempting to ensure that a sound theoretical foundation is laid, use is also made of both practical examples in the learning situation as well as providing students with the opportunity to gain practical experience through industry projects which form part of the module content.
Application closing date30 September every year
Duration of study3 years, full-time only
Campus the qualification is based onUJ, Kingsway Campus (APK)
Contact details

Mrs F Dangor

fdangor@uj.ac.za

011 559 3200

Entry requirements BCom Marketing Management:

Only applications with an Admission Point Score (APS) of 26** or higher will be considered. With a minimum APS of 26, the following subjects are also required:

• Language of teaching and learning: 4*

• Mathematics: 4 [Mathematical literacy is NOT accepted]

• Two other subjects: 4* each (thus 2 x 4 = 8)

• Other recognised language: 3*

• Remaining subject: 3*

*The minimum APS score that must be achieved for the indicated subject

** Meeting the admission criteria does not guarantee acceptance into the degree

Please note, Life Orientation is not a recognised subject and cannot be accepted as part of the APS score calculation specified above.

How do I calculate my APS to see if I meet the entry requirements for the BCom Marketing Management ?

You can use the table below. Allocate the relevant point matching your result obtained for each of your six best modules (kindly consider the subject requirement minimum scores explained under entry requirements above) and then simply tally all the points to obtain the total score, which represents your APS.

 

Uj Marketing Aps Calculation

How long does it take to complete the UJ BCom Marketing Management?

3 Years.

Can I study for the UJ BCom Marketing Management part-time?

Unfortunately not. This is a full-time qualification.

What are the costs for the UJ BCom Marketing Management?

The University of Johannesburg’s Student Finance page contains all the information regarding the UJ study fees you can expect to pay, as well as bursary opportunities and details about the National Student Financial Aid Scheme (NSFAS). You can access this page by clicking on UJ Student finance here.

Are you a top performer with very good grade 11 and/or matric final results?

You may qualify to become a UJ Orange Carpet Candidate! The University’s Orange Carpet Rewards Programme is about rewarding excellence and embracing accomplishment. You can qualify for some excellent rewards and different merit bursaries. Click here to find out more: UJ Orange Carpet Rewards Programme

Career opportunities with the BCom Marketing Management:

Uj Marketing Computer Screen Image 300x227

The following is a list of only some of the different career opportunities with a BCom Marketing Management degree that you can pursue:

  • Brand Management
  • Account planning
  • Market Research
  • Digital Marketing
  • Sales
  • Customer Service
  • Relationship Management
  • Advertising
  • Public Relations
  • Media Planning
  • Marketing Consulting
  • Marketing Solutions and Strategies
  • Start your own Business

What modules are offered on the BCom Marketing Management?

MODULES – UJ BCOM MARKETING MANAGEMENT
YEAR 1
  • Analytical Techniques A & B
  • Economics 1A & 1B
  • Business Management 1A & 1B
  • Accounting A OR Accounting 1A /Accounting B OR Accounting 1B
  • Introduction to Marketing Management 1A & 1B
YEAR 2
  • Consumer Behaviour 2A
  • Services Marketing 2B
  • Integrated Marketing Communications 2C
  • Logistics Management 2A & 2B
  • Business Management 2A & 2B
  • Financial Management 2C
  • Accounting 2A & 2B OR • Economics 2A & 2B
YEAR 3
  • Marketing Research 3A
  • Strategic Marketing 3B
  • Logistics Management 3A & 3B
  • Business Management 3A & 3B
  • Commercial Computer Systems OR • Business Communication


How do I apply for the BCom Marketing Management?

All UJ applications are processed online. Once you are ready to apply for the BCom in Marketing Management you can access the application page here: Apply to study at UJ

Further Marketing studies:

Upon the successful completion of the BCom Marketing Management degree, students may choose to further their studies in a number of different UJ BCom Honours degrees on offer: BCom (Hons) Marketing Management, BCom (Hons) in Logistics Management, BCom (Hons) in Strategic Management, BCom (Hons) in Entrepreneurial Management to name a few.

Frequently asked questions about Marketing and Marketing qualifications

Find answers to some frequently asked questions like:
Why study marketing?
What do marketers earn?
Is Marketing the right career for me? What is the difference between the Marketing Diploma and the Marketing BCom degrees? from the following link:
FAQs – Why study marketing?

Keep the information from this page when you go offline by downloading the UJ BCom Marketing Management course brochure below:

UJ BCom Marketing Management Brochure

Advanced Diploma Marketing (BTech)

UJ Advanced Diploma Marketing
/ BTECH

 

The Advanced Diploma Marketing develops students’ contemporary knowledge, skills and applied competencies within the evolving marketing environment. The programme is strongly focused on the application of knowledge, as well as developing independent cognitive ability and practical research skills. Students are exposed to challenges within the broader field of marketing that stimulates and develops critical thinking and creative problem-solving. Upon the successful completion, graduates will be able to analyse, explain and coordinate marketing and promotion decisions in the context of a marketing operations unit or company, and to assess and interpret the external impact of numerous decisions.

Important to note:

Advanced Diplomas were previously known as a BTech qualification (it is the exact same qualification, only a new name). Within the next years, all BTech programmes offered by Universities in South Africa will be changed and called Advanced Diplomas). This programme is an NQF level 7 qualification.120 credits

APPLY NOW for the Advanced Diploma Marketing qualification

Application closing date30 September each year*
Duration of study1 year (full-time) OR 2 years (part-time)
Campus the qualification is based onUJ, Bunting road Campus (APB)
Contact detailsDr. Nombulelo Dilotsotlhe

011 559 1414

ndilotsotlhe@uj.ac.za

 

*Deadlines may be subject to extension.

What are the entry requirements for the Advanced Diploma Marketing?

The number of applications received for this qualification far exceeds the number of students that can be accepted. Students are therefore strictly selected based on academic merit, and this means that even if an applicant meets the criteria specified below, acceptance is not guaranteed.

Applicants will only be considered if they meet the below entrance requirements:

  • The minimum admission requirement for entry into an Advanced Diploma is a National Diploma/Diploma in Marketing or equivalent qualifications with marketing majors.
  • Only applicants with a minimum of 60% in each of the following mandatory subjects will be considered: Marketing 3 (Marketing strategy), Marketing Communications, Marketing Research, Consumer Behaviour and Sales Management 3A.
  • Applicants not meeting 60% average pass requirement in the stated subjects, but that can provide satisfactory evidence of at least 2 years of relevant work experience may be considered.

 

How do I apply for the Advanced Diploma Marketing?

Applications open annually at the beginning of April and close on the 30th of September at 12pm (no late applications are reviewed). The application
process is purely online, no email or paper-based applications will be reviewed. Please visit UJ’s website to apply (www.uj.ac.za and click on Study@UJ, followed by Undergraduate
– Advanced Diplomas are classified as undergraduate degrees). Should you experience problems with the online system please contact the Student Enrolment Centre on 011 559 4555.

Points to keep in mind:

  • From another University:
    • Currently studying – if you are applying when you are in your final (3rd year) you need to upload a University stamped copy of your academic record including the first semester results of your 3rd year.
    • Completed degree – when applying you must upload a University stamped copy of your academic record and certified copy of your degree certificate
    • If your documents are not stamped this will result in your application being declined based on insufficient documentation provided.
    • Include a certified copy of your ID
  • UJ student: Upload your UJ academic record, your grade 12 marks and a certified copy of your ID

What are the costs involved for the Advanced Diploma Marketing?

Please visit the UJ Student Finance page for any queries related to the costs of this qualification. The student finance page can be accessed from the UJ home page at www.uj.ac.za click on Study@UJ and select Student Finance or phone them at 011 559 3935. Please visitwww.uj.ac.za/cbe and click on bursaries to view potential bursary opportunities. You can also visit the UJ home page at www.uj.ac.za and click on Study@UJ followed by Student Finance to view further bursary and funding opportunities.

How long does it take to complete the Advanced Diploma Marketing?

 

The programme is offered on a full-time (1 year) or part-time basis (2 years):

 

FULL-TIME

  • Completed in 12 months (1 year)
  • Register for five modules in one year (5 modules per semester)

PART-TIME

  • Completed in 24 months (2 months)
  • First year (five semester modules)
  • Register for the remaining five modules in the second year

 

When are the classes offered for the Advanced Diploma Marketing?

The programme is offered on a full-time (1 year) or part-time basis (2 years). The classes are offered in the evenings (Monday to Thursday). Full time students complete all ten modules in one year (five modules in semester 1 and five modules in semester 2 – see the table below), whilst part time students will only complete five modules in year one and five modules in year two.

What modules are offered on the Advanced Diploma Marketing – what will I study and learn?

Uj Advanced Diploma Marketing Modules Offered A

Mgradpic Uj Marketing

Career opportunities

  • Product manager
  • Key account manager
  • Sales manager
  • Sales promotion manager
  • Brand manager
  • Advertising account executive
  • Business development officer
  • Customer relations executive
  • Market researcher
  • Digital Marketer
  • Start your own Business

Further studies:

Upon the successful completion of the Advanced Diploma Marketing, students may qualify and to enrol for the Department’s sought after BCom (Hons) Marketing Management degree.

Ready to apply for the Advanced Diploma Marketing? Click away – Apply now for the Advanced Diploma Marketing.

Keep the information from this page when you go offline by downloading the UJ Advanced Diploma Marketing (BTech) Brochure

Frequently asked questions about the Advanced Diploma Marketing
If I’m working full-time, will I be able to complete the programme on a full-time basis?

We don’t recommend students who are working full-time to register on a full-time basis. The modules are made up of lots of group work and assignments which can be difficult to manage with a full-time job. Also note that some classes are during the day time and your employer needs to provide you with permission to attend classes before you enroll.

Are classes compulsory?

Yes. You can only be excused from 4 classes per semester in totality.

My company wants to pay for my fees. Can you give me a quote?

Unfortunately the Department cannot generate quotes for students. Please contact the College of Business and Economics on 0115593875 or you can contact Student Finance directly on 0115593935.

UJ Advanced Diploma Retailing

 

The Advanced Diploma Retailing qualification offered at the University of Johannesburg is the first and only Advanced Diploma in Retailing in South Africa and aims to provide students with the opportunity to become a true specialist in the Retail industry.

This qualification develops the applied and practical competencies of the graduate in the acquisition, understanding and application of retailing principles. It provides an intensive, focused and applied specialisation within the field of Retail to ensure that graduates have a deep and systematic understanding of current thinking, practice, theory, strategies and methodology in the field of Retail.

Important to note:

Advanced Diplomas were previously known as a BTech qualification (it is the exact same qualification, only a new name). Within the next years, all BTech programmes offered by Universities in South Africa will be changed and called Advanced Diplomas). This programme is an NQF level 7 qualification.

Apply NOW for the UJ Advanced Diploma Retailing

Application closing date30 September each year*
Duration of study1 year (full-time) OR 2 years (part-time)
Campus the qualification is based onUJ, Bunting road Campus (APB)
Contact details

Ms M Frazer

011 559 1423/1414

mfrazer@uj.ac.za

*Deadlines may be subject to extension.

What are the entry requirements for the Advanced Diploma Retailing?

Only applicants that hold an appropriate Diploma or Bachelor’s degree or equivalent qualification to NQF level 6 (as determined by a Status Committee) will be considered.

The number of applications received for this degree has grown immensely over the last two years. Students are therefore strictly selected based on academic merit, and this means that even if an applicant meets the criteria above, acceptance is not guaranteed.

How do I apply for the Advanced Diploma Retailing?

Applications open annually at the beginning of April and close on the 30th of September at 12pm (no late applications are reviewed). The application process is purely online, no email or paper-based applications will be reviewed. You can start the application process by clicking here. Should you experience problems with the online system please contact the Student Enrolment Centre on 011 559 4555.

Points to keep in mind:

  • From another University:
    • Currently studying – if you are applying when you are in your final (3rd year) you need to upload a University stamped copy of your academic record including the first semester results of your 3rd year.
    • Completed degree – when applying you must upload a University stamped copy of your academic record and certified copy of your degree certificate
    • If your documents are not stamped this will result in your application being declined based on insufficient documentation provided.
  • UJ student:
    • You do not need to upload your academic record – your academic record will be linked to your application automatically.

What are the costs involved for the Advanced Diploma Retailing?

Please visit the UJ Student Finance page for any queries related to the costs of this qualification. The student finance page can be accessed from the UJ home page at www.uj.ac.za click on Study@UJ and select Student Finance or phone them at 011 559 3935. Please visit www.uj.ac.za/cbe and click on bursaries to view potential bursary opportunities. You can also visit the UJ home page at www.uj.ac.za and click on Study@UJ followed by Student Finance to view further bursary and funding opportunities.

How long does it take to complete the Advanced Diploma Retailing?

The programme is offered on a full-time (1 year) or part-time basis (2 years):

 


FULL-TIME

  • Completed in 12 months (1 year)
  • Register for seven modules in one year (three modules per semester and one year module)


PART-TIME

  • Completed in 24 months (2 months)
  • First year (three semester modules and one year module)
  • Register for the remaining three modules in the second year

 

When are the classes offered for the Advanced Diploma Retailing?

The classes are offered on Mondays and Wednesdays as workshops of 5 hours in duration (either a morning or afternoon session), with some classes offered in the evenings. Full time students complete all seven modules in one year (three modules per semester and one year module – therefore completing both year 1 and year 2 as per the table below), whilst part time students will only complete four modules in one year (two modules per semester).

What modules are offered on the Advanced Diploma Retailing – what will I study and learn?

UJ Advanced Diploma Retailing Modules offered A.png

Mgradpic Uj Marketing

Career opportunities:

  • Retail Consultant
  • Retail Manager
  • Regional Manager
  • Retail Buyer
  • Start your own Business

Further studies:

Upon the successful completion of the Advanced Diploma Retailing, students may qualify and choose to further their studies in a number of different UJ BCom Honours degrees on offer (like the popular BCom (Hons) Marketing Management degree) OR the Postgraduate Diploma Strategic Retailing (a first on the African continent).

Ready to apply for the Advanced Diploma Retailing? Click away – Apply now for the Advanced Diploma Retailing.

Keep the information from this page when you go offline by downloading the UJ Advanced Diploma Retailing Brochure 

Frequently asked questions about the Advanced Diploma Retailing


If I’m working full-time, will I be able to complete the programme on a full-time basis?

We don’t recommend students who are working full-time to register on a full-time basis. The modules are made up of lots of group work and assignments which can be difficult to manage with a full-time job. Also note that some classes are during the day time and your employer needs to provide you with permission to attend classes before you enroll.

Are classes compulsory?

Yes. You can only be excused from 2 classes per semester in totality not 2 classes per subject.

My company wants to pay for my fees. Can you give me a quote?

Unfortunately the Department cannot generate quotes for students. Please contact the College of Business and Economics on 0115593875 or you can contact Student Finance directly on 0115593935.

UJ BCom Honours in Marketing Management degree

The BCom (Hons) in Marketing Management degree is one of the most sought after and popular marketing qualifications in the country and proudly boasts a number of successful alumni that are employed across the corporate sector in South Africa, as well as alumni that are the proud owners of successful businesses. Visit our UJ Marketing graduates page to learn more. This qualification exposes students to a number of different components in the marketing field, whilst strongly focusing on developing 1) theoretical knowledge, 2) critical and strategic thinking, but most importantly 3) practical marketing learning and experience by assigning students with real-life marketing projects and challenges from a number of industry partners and corporates.

Application closing date Last working Friday of every September at 12pm
Duration of study1 year, full-time and 2 years part-time
Campus the qualification is based onUJ, Kingsway Campus (APK)
Contact details

Ms N Cunningham

011 559 1421/1414

marketinghons@uj.ac.za

What are the entry requirements for the BCom Honours in Marketing Management?

The popularity of the BCom Honours programme results in hundreds of student applications per year. Students are therefore strictly selected based on academic merit, and this means that even if an applicant meets the criteria outlined below, acceptance is not guaranteed.

  • Access will be provided to students in possession of a BCom, BTech, Advanced Diploma in Retailing and Advanced Diploma in Marketing, or an equivalent Marketing Management qualification on NQF Level 7 with majors in Marketing Management (including a Strategic Marketing Management or Retail equivalent module) and Marketing Research.
  • A student must have attained a minimum of 65% in his/her Marketing Management (including a Strategic Marketing Management or Retail equivalent module) and Marketing Research majors at NQF Level 7 and Accounting and/or Financial Management, Analytical Techniques and/or Quantitative Techniques and Marketing or related module must form part of the undergraduate degree.
  • Students who have a BCom qualification, but who do not have Marketing Management at NQF Level 7, must first complete the Level 7 undergraduate modules in Marketing Management and pass it with a final mark of at least 65%.
  • A student who obtained a BA (Marketing Communication) needs to comply with the BCom in Marketing Management undergraduate degree requirements.
  • A potential student must have adequate English language proficiency by passing a literacy test.
  • Selection may include an interview.
How do I apply for the BCom Honours in Marketing Management?

Applications open annually at the beginning of July and close on the 28th of September at 12pm (no late applications are reviewed). The application process is purely online and can be accessed here, no email or paper-based applications will be reviewed. Please visit UJ’s website to apply. Should you experience problems with the online system please contact the Student Enrolment Centre on 011 559 4555.

Points to keep in mind:

  • The initial screening process is based on your first semester 3rd year results (if you are still completing your degree) or based on your final 3rd year/BTech results if you have already completed the degree.
  • If you have studied or are studying at another university:
    • Currently studying – if you are applying when you are in your final (3rd year) you need to upload a University stamped copy of your academic record including the first semester results of your 3rd year.
    • Completed degree – when applying you must upload a University stamped copy of your academic record and certified copy of your degree certificate
    • If your documents are not stamped this will result in your application being declined based on insufficient documentation provided.
  • UJ student:
    • You do not need to upload your academic record – your academic record will be linked to your application automatically.
What are the costs involved to study the BCom Honours in Marketing Management degree?
The fees are approximately R35 000 per year (full-time studies) however the fees are adjusted annually and cannot be confirmed by the Department (only Student Finance can confirm – 0115593935). Please visit www.uj.ac.za/cbe and click on bursaries to view potential bursary opportunities. You can also visit the UJ Postgraduate studies homepage here to view further bursary and funding opportunities.
How long does it take to complete the BCon Honours in Marketing Management degree?

The programme is offered on a full-time (1 year) or part-time basis (2 years):

FULL-TIME

  • Completed in 12 months
  • Register for eight modules completed (four in the first semester, three in the second semester and one year module)

PART-TIME

  • Completed in 24 months
  • First year (two semester modules and one year module)
  • Register for the remaining five modules in the second year


When are the classes offered for the BCom Honours Marketing management degree?

The classes are offered after-hours (starting at 17:30*) during the week and are compulsory for students to attend.

*Subject to change.

What modules are offered on the BCom Honours Marketing Management degree – what will I study and learn?
FULL-TIME CURRICULUM
UJ BCom Honours Marketing Management subjects_curriculum_modules.jpg
PART-TIME CURRICULUM
UJ BCom Honours Marketing Management subjects_curriculum_modules_PART TIME.jpg
Career opportunities upon completion of the degree:
  • Brand Management
  • Account planning
  • Market Research
  • Digital Marketing
  • Sales
  • Customer Service
  • Relationship Management
  • Advertising
  • Public Relations
  • Media Planning
  • Marketing Consulting
  • Marketing Solutions and Strategies
  • Start your own Business
Further studies – Masters in Marketing Management
Upon completing the BCom Honours in Marketing Management at UJ, you are eligible to apply for the Master’s qualifications offered by the Department of Marketing Management. Please take note that acceptance into a Master’s programme is subject to you meeting the minimum criteria. You can visit the Master’s & PhD page here to learn more about our Master’s degree offerings and to view the minimum criteria.

Ready to apply for the BCom Honours in Marketing Management? Click away – Apply now for the BCom Honours in Marketing Management.

Keep the information from this page when you go offline by downloading the UJ BCom Honours Marketing Management brochure
Frequently aksed questions about the BCom Honours in Marketing Management degree:

If I study part-time, can I select the modules I want to complete?

Unfortunately not. The programme is very structured and you are required to complete certain modules at certain stages of the degree. Please refer to the programme structure.

If I’m working full-time, will I be able to complete the programme on a full-time basis?

We don’t recommend students who are working full-time to register on a full-time basis. The modules are made up of lots of group work and assignments which can be difficult to manage with a full-time job.


Are classes compulsory?

Yes. You can only be excused from 2 classes per semester in totality not 2 classes per subject.

I have or I’m studying towards a BCom but I do not meet the entrance requirements. Specifically I don’t have any Research related modules or Strategic Marketing Management modules on 3rd year level (NQF 7). Can I still apply?

These modules are pre-requisites therefore you will not be considered for the programme. This is because students are expected to have a sound understanding of research and strategic marketing principles prior to entering the Honours programme. There have been cases where students have completed these modules at other institutions – however this does not guarantee acceptance into the programme as each application is reviewed based on merit. Please contact the Programme Co-ordinator, Ms Cunningham, should you require guidance.

My marks are below the 65% required but I do have work experience. Is this experience taken into consideration?

Work experience is taken into consideration to some extent but doesn’t guarantee a place on the programme. Please email Ms Cunningham your academic record & CV
before applying online.

My company wants to pay for my fees. Can you give me a quote?

Unfortunately the Department cannot generate quotes for students. Please contact the College of Business and Economics on 0115593875 or you can contact Student Finance directly on 0115593935.

UJ Marketing_African pattern.png


Click here to apply for your Masters or Ph.D. in Marketing Management*
*Be sure to review the detailed application process and requirements below before finalising your application

In an ever-increasing competitive business environment, the need to differentiate yourself has become more important than ever. As the custodian of your own personal brand, the fact that you are on this page means you are exploring your market potential and questioning your unique selling proposition. You have arrived at just the right page to answer that question.

Get a Master’s or Ph.D. degree to match your passion.

Enrolling for a post-graduate qualification gives you the edge and opens up a whole new world of critical thinking, questioning, learning and personal development. A PhD or Master’s degree in Marketing Management may enhance your credibility in the field of Management and could allow you to distinguish yourself from others in the workplace.

 

With the UJ

Department of Marketing Management being rated as the
most impactful Marketing Researchers in Africa, you truly could not have arrived at a better place to enroll for a Master’s or Ph.D. degree. You are in the best hands.

Wondering why to pursue a Masters degree?

Click here: MCom Marketing Management 

Wondering why to pursue a Ph.D. degree?

Click here: PhD Marketing Management information

 

Wondering who should be your supervisor? Download the UJ Department of Marketing Management SUPERVISOR profiles to view all the Department’s supervisors.


The MCom in Marketing Management (Research-based) and Ph.D. (Research-based) in Marketing Management qualifications offered at the Department of Marketing Management is independent research-based courses that are developed by the student in conjunction with the Department. The student selects a topic of research and in doing so increases the body of knowledge in the field of Marketing Management. Download the Master’s and Ph.D. brochure on the link below to learn more.

Click here to download the Masters and Ph.D. Marketing Management Brochure

Please note that applications for all three qualifications close on
31 October for admission the following year.

Ready to APPLY for a Marketing Management (Research-based) Masters or Ph.D. Degree?
All UJ applications are done online. Review and follow steps 1 – 3 below.

1. Click here to review the UJ application checklist of items you
need to include to start the electronic application process.

2 (A) Review the APPLICATION INFORMATION in the table below and
download all the documents.

2.1 The application procedure checklist outlines all the documents that need to be submitted with your application and the application selection flow process document explains the flow of the entire application process. On the application process flow document you will see that IN ADDITION to submitting the documents online, you also need to email a copy of all these documents to mornayrl@uj.ac.za. A rigorous application process is followed to qualify prospective students for these prestigious programmes – your application will therefore unfortunately not be processed if ALL documents are not correctly submitted.
2.2 If you are an international student – kindly download and review the International students’ application procedure document.

3 (B) Review the ACADEMIC RELATED INFORMATION in the table below and download all the documents.

These documents serve to provide you with guidance on how to write your proposal, outlines dissertation guidelines, indicate the topics currently under supervision by the Department’s staff, the staff specialisation areas, and examples of dissertations and academic articles.

Need help? Contact Prof Mornay Roberts-Lombard at mornayrl@uj.ac.za

Click here to start your official Masters or Ph.D. application

 

2 (A) Application information
UJ M and D Application Application Checklist
UJ M and D studies APPLICATION PROCESS FLOW
UJ Marketing M and D studies Application procedure for INTERNATIONAL STUDENTS 
3 (B) Academic related information
UJ Marketing M and D studies SHORT RESEARCH PROPOSAL GUIDE (5 pages)
UJ Marketing M and D studies RESEARCH PROPOSAL GUIDE
UJ Marketing M and D studies RESEARCH PROPOSAL FORMATTING instructions
UJ Marketing M and D studies DISSERTATION GUIDELINES

UJ Marketing STAFF SPECIALISATION AREAS

UJ Marketing M and D TOPICS CURRENTLY UNDER SUPERVISION 

UJ Marketing An example of a full Masters Degree proposal

UJ Marketing A second example of a Masters Degree proposal

UJ Marketing an example of a FULL Masters in Marketing Management (UJ, South Africa)

UJ Marketing A second example of a Ph.D. proposal

UJ Marketing An example of a full PhD

UJ Marketing A second example of a Ph.D proposal

A second type of Masters qualification is available – MODULAR-based:

UJ Marketing_African pattern.png



Continuing Education (CEPs) and Short courses in Marketing and Retail Management

 

**** NEW COURSES **** Enrolments open for intake:

 

Short course: Marketing 101*

Short course: Digital Marketing in Practice**

*Ideal for non-marketers, entrepreneurs, business owners

**Ideal for non-marketers, entrepreneurs, business owners or marketers wishing to improve their digital knowledge and skills

 

***Ideal for individuals working in the retail sector or retail supply- side or individuals wishing to learn more about the retail industry

____________________________________________________

**** UPCOMING COURSES – keep an eye on our website****

 

Certificates in: Customer Centricity, Brand Management, Customer Experience Management, Foresight for marketers, Data Analytics for marketers.

____________________________________________________

 

Click and download a summary of our Retail short courses and certificate programmes currently offered below:
Higher Certificate in Marketing and Sales  (full time and credit bearing toward Diploma Marketing)
Uj Marketing Tech Images

 

Please contact the Department directly to get detailed information on each of these courses.

Ms. Alice Avenant
aavenant@uj.ac.za
/ 011 559 1424​
Mrs. Mariette Frazer
mfrazer@uj.ac.za
/ 011 559 1423

Who should typically enroll for these short courses in Marketing and Retail?
· People working in Marketing, Retail, Sales or PR positions who do not have any formal marketing or retail training

· People from business units who increasingly need to market their business unit or products and services offered

· People wanting to supplement their technical skills base with marketing or retail expertise

· Entrepreneurs and business owners


All programmes offered can also be created as an in-house option for an organisation. Please contact the Department of Marketing Management to discuss how a programme  can be customised to meet your organisation’s neeeds.

 

UJ Marketing_African pattern.png

Uj Digital Marketing In Practice

Applications are open

APPLY NOW

To apply download and complete the two forms below AND include certified copies of your ID and matric certificate AND highest qualification.

UJ Application form 2022

UJ Student Agreement form 2021
Once completed please email all documents to Wangari Mwaniki wmwaniki@uj.ac.za

About Digital Marketing in Practice

The University of Johannesburg brings you SA’s only Digital Marketing in Practice certificate. This practical course introduces students to both the theory and practice of digital marketing techniques, tools, and processes.

Not only will you gain the digital marketing fundamentals and knowledge of the platforms, channels and “digital mix” elements, at the university of choice, our students – more importantly – get a hands-on application of the theory learned through four full-day practical classes.

The Digital Marketing in practice course brings you content on the latest, up-to-date Digital Marketing expertise by industry leaders as well as specialist academics in the field of Digital Marketing.

All lectures are conveniently on a Saturday (no need to put in leave) and are presented by some of the best in the industry.

Details on the duration of the course

The course takes place over 6 weeks (including 2 days of online classes and 2 practical day classes from 9 am to 16 pm on a Saturday on the UJ Kingsway Campus with your instructor. At the end of week 5, you will have 1 test day and at the end of week 6, you will have 1 project date hand-in.


What are the costs for the Digital Marketing in Practice certificate?

Uj Marketing Tech Images

The Digital Marketing in practice course costs R17 853.00 which includes your:

  • Registration fee
  • UJ Student card
  • E-book with all the course content
  • Online lecture slides with voiceovers
  • Two full days of online classes
  • Two full days of practical classes (morning snacks and lunch included)
  • Latest up to date Digital Marketing content developed by industry leaders and specialist academics in the field of Digital Marketing
  • Lectures presented by some of the best in the digital industry
  • Convenient practical and online classes offered on a Saturday
    (no need to put in leave for those working full-time)

Download the UJ Digital Marketing in Practice 2022 

Ready to apply?*

To apply download and complete the two forms below AND include certified copies of your ID and matric certificate and highest qualification.

UJ Application form 2021

UJ Student Agreement form 2021



Once completed please email all documents to Wangari Mwaniki wmwaniki@uj.ac.za

*Step by step guide to complete the application is available in the course brochure that you can download above

Need help?

Feel free to email


Wangari Mwaniki
with any application-related queries.

Course dates 2022*

February and March course offering
Application closing dateClass datesTest and assignment due date

28 January 2022

 

BLOCK 1

Saturday 4, 11, 18 & 25 February 2022

Test: Saturday 4 March 2022 (online)


Assignment
: 11 March 09:00 (online submission)

Final marks released: 27 March 2022

August and September course offering

28 July 2022

 

BLOCK 2

Saturday 5,12, 19 AND 26 August 2022

Test: Saturday 2 September 2022 (online)


Assignment
: 9 September 2022 (online submission)

Final marks released: 25 September 2022

*Please note that the Department reserves the right to not run the course on the dates as indicated above if the desired number of applicants is not reached.

Be sure to contact us to confirm that the programme will run on the dates you are interested in.

Contact Us

For further questions kindly email Dr. Beate Stiehler-Mulder @ bstiehler@uj.ac.za or the programme assistant Wangari Mwaniki @ wmwaniki@uj.ac.za

011 559 3200

 

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Uj Retail Practice Certificate

 

Applications are open

To apply download and complete the two forms below.


Make sure to include a certified copy of your ID and matric certificate and highest qualification
.

Once completed email all of your documents to retail@uj.ac.za

Download & APPLY NOW

UJ Application 2021UJ Student Agreement 2021


About
the Retail Practice Certificate


This practical course is specifically developed to introduce students to both the theory and practice of retailing and equips students with a solid foundation for further studies, as well as a career in retailing.

The Department of Marketing Management is one of only a few academic departments in South Africa that specialises in Retailing. The Department also has strong ties with the Wholesale and Retail Seta and national retailers.

Students will not only gain fundamental knowledge of the retail industry, retail operations, and retail trends but will also get a hands-on application of the theory learned through a practical project (adapted due to Covid-19 pandemic).

This programme is credit-bearing towards Retailing 1A and Retailing 1B on the Diploma Retail Business Management offered at the department, however,
entrance requirements must be met for the Diploma in Retail Business Management.

Details on the duration of the course

The programme is offered online over 8 weeks. Classes will be recorded and available online for the duration of the programme.

Students are expected to go through the content on a weekly basis before completing online activities and assessments.

The programme will consist of individual assignments, a practical business assignment, and an online test that aims to test both the theoretical and practical understanding of the module.

Once the programme is completed, students are expected to complete a final integrated assessment to secure a final mark for the certificate.

What are the costs for the Retail Practice course?

Uj Retail Practice Certificate Icon
UJ Retail Practice Certificate icon

 

The Retail in practice course costs R14 950* which includes your:

  • Registration fee
  • UJ Student card
  • Access to UJ campuses and support services such as the library, writing centre, and psychological services
  • Online lecture slides and classes
  • Practical project
  • Convenient classes offered online
    (no need to put in leave for those working full-time)
  • Examination and certification fees

The additional costs that are not included above:

  • Textbook (+-R499)
  • Adequate data to complete the course

*Note that access to the course may be denied to students who are in arrears, fees are subject to annual updates and installment payments are available.


Ready to apply?

Download and complete these forms:

Once you have completed the forms, kindly email the following documents to retail@uj.ac.za

  • Your two completed forms
  • Your certified Identification document (ID)
  • Certified Matric certificate
  • Certified Highest qualification

Only once we have received the above documents will receive a student number and payment of deposit will be due for you to be officially registered.


Need help?

Kindly contact Ms Alice Avenant at aavenant@uj.ac.za

UJ Marketing_African pattern.png

 

Marketing_101_Header.jpgApplications for 2022 are open!

To apply
download and complete the two forms below.

Make sure to include a certified copy of your ID and matric certificate.

Once completed email your 4 documents to Sadie Buys sadieb@uj.ac.za AND to marketing101@uj.ac.za


Download & APPLY NOW

UJ Application 2022UJ Student Agreement form

About Marketing 101

This certificate is applicable to students who are interested in developing their marketing-related knowledge. The certificate introduces students to concepts that underpin marketing, mainly in a consumer product context.

These concepts focus on;

  • An introduction to marketing
  • The marketing environment
  • Consumer behaviour
  • Marketing research
  • As well as the 7P’s of marketing

With this understanding, students will be in a position to practically apply the concepts to improve marketing strategies.

Details on the duration of the course

The programme is offered over 14 weeks (fully online). Students are expected to prepare the content before attending the contact sessions or engaging with the online content.

The programme will consist of individual and group assignments and one test which aims to test both the theoretical and practical understanding of the module.

Once the programme is complete, students are expected to write a formal examination in order to obtain a final mark for the certificate.

What are the costs of Marketing 101?

Marketing101 Icon

 

The Marketing 101 course costs R16 370.00 which includes your:

  • Registration fee
  • UJ Student card
  • Online lecture slides and classes
  • 12 workshops + 2 weeks for assignments
  • Content developed by specialists in the field
  • Access to an Online Learning Platform

Download the full course brochure: UJ Marketing 101 brochure 

Ready to apply?

To apply download and complete the two forms below AND include a certified copy of your ID and matric certificate. Once completed email all 4 documents to Sadie Buys sadieb@uj.ac.za AND to marketing101@uj.ac.za

Need help?


For
any application-related queries please cont
act @ Ms Sadie Buys

For
further questions kindly email @ Dr Nicole Cunningham

*The programme may not be run if a sufficient number of students are not secured.

UJ Marketing_African pattern.png

APPLY NOW

To apply download and complete the two forms below AND include certified copies of your ID and matric certificate AND highest qualification.

UJ Application form 2022

UJ Student Agreement form

Once completed please email all documents to customerx@uj.ac.za

 

ABOUT THE CUSTOMER EXPERIENCE MANAGEMENT COURSE

The purpose of this SLP is to introduce the student to the basic principles of customer experience management, mainly in a consumer product and service context. This programme intends to provide a framework for individuals aspiring to become knowledgeable on the topic of customer experience. Through an enhanced understanding of the management of customer experience, the programme enables a student to influence their organisation’s customer retention, growth, loyalty and profitability positively in the long-term.

A broad discussion will be provided on different themes to orientate the reader towards the concept of customer experience management, namely an understanding of the concept of customer experience management, a perspective on customer experience management as part of service design, and the development of a customer experience strategy.

Application closing date
Open from 1 August 2021 for March 2022 offering & Application closing dates as per website
Duration of studyTwo-hour online workshops covered over five weeks with online content.
Contact details

Ms. M Frazer

011 559 1423

customerx@uj.ac.za

What are the costs for the Customer Experience Management SLP?

R7500.00 per individual. Contact us for a custom quote on groups to take advantage of our corporate rates.

What do the costs include?

Customer Experience Uj Marketing

 

  • Registration fee
  • Access to the course content online
  • Online lecture slides and classes
  • Online practical contact session with your assigned lecturer via
    Blackboard
    (Blackboard is the University of Johannesburg’s online learning management
    system)
  • Latest up to date customer experience management content developed by industry leaders and specialist academics in the field of Customer Experience management
  • Convenient classes offered after-hours online(no need to put in leave)

Programme content

The programme is offered over five weeks. Students are expected to complete the online material for each week and to attend weekly practical sessions (online) where the content learned will be practiced under the guidance of a lecturer. The course content is therefore covered over five weeks. At the end of the third week, students will write 50 marks assessment. By the end of the 5th week, students will be expected to hand in a practical assignment (50 marks). Students’ final mark for the programme is calculated as: (ONLINE TEST % + PRACTICAL ASSIGNMENT %) / 2 X 100 to obtain the final mark for the certificate.

CUSTOMER EXPERIENCE MANAGEMENT


CONTENT
WEEK 1WEEK 2

Introduction to the nature and importance of customer experience management (CEM)

Learn more about the role of customer experience management in the service design process

WEEK 3WEEK 4

Learn more about the role of customer experience management in the service design process

Learn more about customer experience strategising, journey mapping, and service blueprint design (PART 1)


WEEK 5

Learn more about customer experience strategising, journey mapping and service blueprint design (PART 2)

ASSESSMENT 1ASSESSMENT 2

Write your 50 marks assessment and study your prescribed material and slides really well!

Hand in your practical assignment for marking – submit through an online submission.


*Note that the weekly content layout can be reshuffled as per lecturer guidance.

ENTRANCE REQUIREMENTS

Applicants will only be considered if they meet the below entrance requirements: A valid matric certificate or equivalent

APPLICATION PROCESS

Applications are open three times a year. Please visit the website to view the latest closing dates for applications. Please keep an eye out on the website – the courses will only be run when a minimum number of candidates have been enrolled. If the minimum was not reached, you will be informed and the course offering will move over to the next proposed dates.

Kindly download the application forms above, complete these and then include certified copies of your ID, matric certificate, and highest qualification and email these to customerx@uj.ac.za

WORKSHOP DATES


All online workshops will take place from 17:30 – 19:30 on the specified Wednesdays below:


September course offering
8 February 2021 – applications close
Weekly workshops 2,9,16, 23 and 30 March 2022

Test: Saturday 25 March 2022 (90 minutes)




Assignment
: 2 April 2022 09:00 (online submission)


Final marks released: 30 April 2022

Ready to apply?

Simply follow the steps under “application process” above and contact Ms Mariette Frazer at mfrazer@uj.ac.za if you have any questions.

CONTACT

Please contact the Customer Experience Management Co-ordinator: Ms Mariëtte Frazer

Deputy Head: Continuing Education Programmes

Email address:mfrazer@uj.ac.za orcustomerx@uj.ac.za

Office: 011 559 4054 or Assistant Wangari Mwaniki: 011 559 3200 / wmwaniki@uj.ac.za

 Download the UJ Customer experience brochure HERE

 

The Department of Marketing is proud to collaborate with the Wholesale and Retail SETA  by hosting the Wholesale & Retail Seta Leadership Chair (Gauteng).

The mission of the Wholesale and Retail Leadership Chair is to produce national and internationally relevant research and equip retail professionals and academics with knowledge and skills to meet the demands of the 4th industrial revolution. 

 

 

Uj Wrseta Cobranding Logo

UJ Postgraduate Diploma Strategic Retailing

** This qualification is the first of its kind in South Africa and is targeted at retail professionals, and offered at NQF level 8

(same level as a BCom Honours degree). **

The aim of the PGDip (Strategic Retailing) is to strengthen and deepen the applied and practical competencies of the student in the acquisition, understanding, and application of retail strategies. It provides an intensive, focused, and applied specialisation within the Retail field to ensure that graduates are able to undertake advanced reflection and development by means of a systematic survey of current thinking, practice, theory, and methodology in the field of Retail. In creating future-fit leaders for both the wholesale and retail sectors, graduates of the PGDip (Strategic Retailing) will enter the global workplace with additional skills in advanced finance for managers, applied completive intelligence, and applied research. These skills will enable students to understand the impact of business decisions on the financial performance of the organisation and utilise industry research when making decisions.


Important to note:

Post Graduate Diplomas are professional qualifications at NQF level 8 (same as Honours level) with 120 credits and allows access to Masters programmes upon completion. Note that entrance requirements must be met for Masters programmes as set out in the College of Business and Economics rules and regulations booklet.

APPLY NOW for the Postgraduate Diploma Strategic Retailing qualification

 

Application closing dateApplications are open all year round
Duration of study1 year (full-time) OR 2 years (part-time)
Campus the qualification is based onUJ, Bunting Road Campus (APB) / Online
Contact details

Ms. M Frazer

011 559 1423/1414

postgradretail@uj.ac.za

 

What are the entry requirements for the Postgraduate Diploma Strategic Retailing?

Due to the specialised nature of the programme students are strictly selected based on academic merit – this means that even if an applicant meets the criteria specified below, acceptance is not guaranteed.

Applicants will only be considered if they meet the below entrance requirements:

  • An applicant must hold an appropriate Advanced Diploma or a Bachelor’s degree in a retail or retail-related field, alternatively, an equivalent qualification to NQF level 7 as determined by a Status Committee.
  • Candidates must have a 60% or higher average on their relevant NQF 7 level qualification.
  • Applicants not meeting 60% average pass requirement in the stated subjects, but that can provide satisfactory evidence of at least 2 years of relevant work experience may be considered.


Who should enroll for the Postgraduate Diploma Strategic Retailing?

Mgradpic Uj Marketing
  • Retail Graduates on a structured graduate development programme
  • Product manager
  • Retail category manager
  • Regional / Divisional managers
  • Shopping centre managers
  • Key account manager
  • Retail Sales manager
  • Sales promotion manager
  • Retail Brand manager

How do I apply for the Postgraduate Diploma Strategic Retailing?

Kindly email the following documents to postgradretail@uj.ac.za

1. Fully completed and signed application forms:

UJ Application 2020

UJ Agreement form 2020

2. Certified copy of valid passport / ID

3. Certified copies of all degree certificates and academic transcripts (both for complete and

incomplete qualifications)

4. Curriculum vitae (no longer than two pages)

Should you experience problems with your application please contact Ms. Alice Avenant on 011 559-1424 / aavenant@uj.ac.za

Points to keep in mind:

  • From another University:
    • Currently studying – if you are applying when you are in your final year, you need to upload a University
      stamped copy of your academic record including the first semester results of your final year.
    • Completed degree – when applying you must upload a University
      stamped copy of your academic record
      and
      certified copy of your degree certificate
    • If your documents are not stamped this will result in your application being declined based on insufficient documentation provided.
  • UJ student:
    • You do not need to upload your academic record or degree – your academic record will be linked to your application automatically (you may skip point 3 above)

What are the costs involved for the Advanced Diploma Retailing?

Download the course brochure below to view the costs for this qualification. In addition, please visit
www.uj.ac.za/cbe and click on
bursaries to view potential bursary opportunities OR you can visit the UJ home page at
www.uj.ac.za and click on Study@UJ followed by Postgraduate to view further bursary and funding opportunities.

How long does it take to complete the Postgraduate Diploma Strategic Retailing?

The programme is offered on a full-time (1 year) or part-time basis (2 years):


FULL-TIME

  • Completed in 12 months (1 year)
  • Register for all modules in one year (you can decide in what order you want to complete the modules – the only module that requires the
    completion of all the modules offered first is Practical Retailing)


PART-TIME

  • Completed in 24 months (2 years)
  • Register and complete all modules over two years (you can decide in what order you want to complete the modules – the only module that requires the
    completion of all the modules offered first is Practical Retailing)

 

When are the classes offered for the Postgraduate Diploma Strategic Retailing?

The programme is offered fully online, therefore allowing individuals to complete the modules at their own pace. All modules should, however, be completed in full by the end of year one (if the full-time option is chosen) OR by the end of year 2 (if the part-time option is chosen).

What modules are offered on the Postgraduate Diploma Strategic Retailing – what will I study and learn?


Module name
NQF Level of the moduleCredits per moduleModule nameNQF Level of the moduleCredits per module
Integrated Retail Distribution Management816Applied Research816
Online Retailing816Contemporary Business Practices816
Applied Competitive intelligence816Advanced Finance for Managers812
Applied Strategic Retailing816Practical Retailing816

 

Further studies:

Upon completion of the PG Diploma Strategic Retailing, students that meet the admission requirements* for the below programmes, have the opportunity to apply for the following further study opportunities at the UJ:

  • MCom Marketing* (Marketing Management)
  • BCom Honours* (Marketing Management) qualification which was judged to be the benchmark qualification in South Africa by a Peer Review Panel.

Ready to apply for the Postgraduate Diploma Strategic Retailing?

Apply NOW for the Postgraduate Diploma Strategic Retailing

Keep the information from this page when you go offline by downloading the UJ Postgraduate Diploma Strategic Retailing 2021 brochure

Frequently asked questions about the Postgraduate Diploma Strategic Retailing

If I’m working full-time, will I be able to complete the programme on a full-time basis?

As the programme is offered online, the rate of completion will be dependent on your own discipline and dedication. If you have a heavy workload, the part-time registration option (see above) is recommended.


My company wants to pay for my fees. Can you give me a quote?

Unfortunately, the Department cannot generate quotes for students. Please contact the College of Business and Economics on 0115593875 or you can contact Student Finance directly on 0115593935.

 

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