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Read the UJ Marketing’s specialist Marketing and Retail staff members’ publications featured in the popular press AND listen to the Department’s Podcast series
#UJ MarketingFit PODCAST SERIES
Some of these podcasts are accompanied by white papers that cover the topics discussed. Click on the podcast series below to listen or the white paper below to read more.
Podcast: #UJ MarketingFit – The data conundrums of the 21st century
In this episode, the heavyweights of Marketing (Dr. Melanie van Rooy) and the UJ lecturers Dr. Beate Stiehler-Mulder and Prof Ilse Struweg unpack the data conundrums of the 21st century.
White paper: Data in Marketing
Podcast: #UJMarketingFit – Spotting a Pop vs Professional futurist
Spotting a Pop Futurist vs professional futurist with Bronwyn William (Flux Trends), Carmen Murray (Boo Yah!), Dr. Beate Stiehler-Mulder and Dr. Marius Wait
White paper: Be FutureFit with foresight!