Customer Experience Management

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General

Faculty Website: College of Business and Economics 
Department: Department of Marketing Management
Programme Level: Continuous Education Programmes
Programme Name: Customer Experience Management
Programme Code: S3MM1O

Medium of Facilitation: Online
NQF Level: 5
NQF Credits: 0
SAQA: 

Application Start Date: 1 August 2021
Application End Date: 15 August 2022

Campus: Online

Contacts: UJ Call Centre 011 559-4555
Email: mylife@uj.ac.za

Duration of Study: 

2 Weeks

Programme Fees


Purpose

The purpose of this SLP is to introduce the student to the basic principles of Customer Experience Management (CEM), mainly in a consumer product and service context. This programme intends to provide a framework for individuals aspiring to become customer experience experts by enabling a student to influence their organization’s customer retention, growth, loyalty and profitability positively in the long-term in the context of the 4th industrial revolution.


Admission Requirements

A matric certificate on NQF level 4 or NQF lever 4 or equivalent.


More Information

Should this programme open for applications, please enquire with the Department on the token required when applying.

Extended BSc in Life and Environmental Sciences (Zoology and Chemistry)

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