The School of Accounting in the UJ College of Business and Economics and the Library invite you to a book launch with Professor Grietjie Verhoef author of The History of Business in Africa: Complex Discontinuity to Emerging Markets
Date | Tuesday 6 March 2018Time | 16:30 for 17:00Venue | Chinua Achebe Auditorium (6th Floor) Auckland Park Kingsway Campus Library, University of Johannesburg (corner Kingsway and University Road, Auckland Park)RSVP |
By Friday 2 March 2018 to Mr Molefi Nyofane at email@example.com / 011 559 2641
ABOUT THE AUTHOR: Grietjie Verhoef is Professor in Economic and Business History in the Department of Accountancy at the University of Johannesburg. She holds a D Litt et Phil in the history of banking and has contributed chapters to 17 book and published 68 peer reviewed articles. Her area of focus is Business History in Africa and South Africa.
ABOUT THE BOOK: This is the first comprehensive study of the history of African business. Byanalysing the specificities of African business culture, as well as the dynamically changing African policy context, the author sheds new light on the development of African enterprises, markets and institutions. The book confronts the diverse development paths of business in Africa by reflecting on a wide range of historical studies, from the earliest exchange networks, through the new market opportunities resulting from European penetration, the dualism of stateowned companies and private enterprises during the twentieth century, the role of foreign direct investments and multinational companies during the 1990s, and the emerging globalisation of African business.* Offers innovative primary research with material never published before.