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About Industrial Design



​​​​Industrial designers use drawings, models, and computer programmes to design products, which will ultimately be made in factories. Such factory-made products range from mobile phones to furniture or even​​ cars. Industrial designers also design products which will be made as one-offs, such as craft products, trophies, or models and full-scale mock-ups for a movie. They can also use their skills to invent completely new products, to do computer modelling and animation, and to propose new ways of doing everyday things.​

Industrial designers use drawings, models, and computer programmes to design products, which will ultimately be made in factories. Such factory-made products range from mobile phones to furniture or even cars. Industrial designers also design products which will be made as one-offs, such as craft products, trophies, or models and full-scale mock-ups for a movie. They can also use their skills to invent completely new products, to do computer modelling and animation, and to propose new ways of doing everyday things.

The undergraduate qualification in three-dimensional design is the preparatory programme for further studies in Industrial Design. The major subjects in the undergraduate programme are practical ones, which aim at developing all the required skills. These include creative, analytical, and critical thinking; visualisation; freehand drawing and freehand rendering; computer modelling and computer rendering; engineering drawing; oral communication and personal presentation; model making and prototyping. The theory subject’s complement and support the practical ones by providing knowledge vital for putting acquired skills to use.

The postgraduate course provides exciting possibilities for developing well-researched and groundbreaking solutions to design problems.

The Faculty of Art, Design and Architecture (FADA) building situated on the Bunting Road Campus of the University of Johannesburg, plays host to a variety of suitable and sufficient venues where the practical and theoretical components of all Faculty programmes are taught. Well-equipped formal lecturing venues are placed centrally in the building and are shared among departments and programmes. The Faculty also has its own fully equipped and dedicated art and design library. 

The Department of Industrial Design offers a comprehensive workshop that allows students to manufacture almost any type of prototype. Included in this workshop is a wide variety of industrial machinery; a comprehensive store full of hand operated tools; two vacuum forming machines; a complete welding shop; and an industrial spray booth. The workshop size and layout allows for complete year student groups to be able to work comfortably in the environment with a full-time senior technician available for advice and assistance.